London basedFemale foundedSearch-first

The social media agency using search to put service providers in front of their audience, on every searchable platform.

Impossible to miss. Easy to buy from. The it girl of your industry.

CanvaBecause of MarketingCadogan HallNails IncFashion Retail AcademySkindustryThe Tipi CompanyHouse of BalanceCC BoutiqueSao SwimValentina Castro JewelleryRiva WellnessSantalan CoachingJulie Pawson AestheticsTheyCareGemma Bishop LondonGirl Can We Even Say That PodcastSym CosmeticField DigitalThe Victoria Grazing CoThe DraytonCanvaBecause of MarketingCadogan HallNails IncFashion Retail AcademySkindustryThe Tipi CompanyHouse of BalanceCC BoutiqueSao SwimValentina Castro JewelleryRiva WellnessSantalan CoachingJulie Pawson AestheticsTheyCareGemma Bishop LondonGirl Can We Even Say That PodcastSym CosmeticField DigitalThe Victoria Grazing CoThe Drayton
Who we are

Stop being your industry's best kept secret

You've built the reputation and you've got the results. Now it's time to rise above the scroll and become the brand everyone's talking about.

Video · agency reel

A search-first social media agency, tapped into what your audience wants.

Athena Social is a boutique social media agency in London. We're named after Athena, the strategist behind every hero in Greek myth. You take the spotlight, we're the voice in your ear. We've worked with over 40 brands in the UK and across Europe. From strategy through to the day-to-day management of your account, we own the social suite end to end, with social SEO fuelling our results.

Our laurels
FinalistPaid Social CampaignSocial Media Marketing Awards 2026
FinalistBoutique or Independent AgencySocial Media Marketing Awards 2026
What we do

Work with us

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Social Media Management

We take your full social media completely off your hands, from search-first strategy and content planning to copywriting, scheduling, community and monthly reporting.

Paid Social Advertising

Meta, TikTok, LinkedIn, Pinterest and beyond. We find the right platforms and build the campaigns that bring the highest return on investment.

SEO & AEO

We optimise your site and content so you're found first on Google, and recommended in AI answers from tools like ChatGPT and Google's AI Overviews.

Content Creation

Founder, product and clinic shoots plus short-form video, designed to get you noticed, remembered and chosen.

Google Ads

Search campaigns that put you at the top of Google when people are actively looking for you, run by our Google Ads Search certified team.

Instagram & TikTok Shop

We set up your Instagram Shop and TikTok Shop so people can discover and buy your products without leaving the app.

The Laurels

Brands that made the climb

In Ancient Greece, champions were crowned with a laurel wreath. These are our champions, the brands we've helped rise to the top.

View all
Cover · SkindustrySkindustry social media content by Athena Social
Social media

Skindustry

More organic bookings for local clinic

105,000+Content views
250+Booking link clicks
Read case study →
Cover · Valentina CastroValentina Castro social media content by Athena Social
Paid ads

Valentina Castro

Driving new customers for jewellery brand

10xNew customer ROAS
10,000+New accounts reached
Read case study →
Cover · Sao SwimSao Swim social media content by Athena Social
Paid ads

Sao Swim

Sold out product drop

477%Increase in direct link clicks
8.09xROAS
Read case study →
Cover · House of BalanceHouse of Balance social media content by Athena Social
Social media

House of Balance

Birthday Balance

246,000+Content views
71%Class fill rate
Read case study →
Cover · Girl, Can We Even Say That?!Girl, Can We Even Say That?! social media content by Athena Social
Social media

Girl, Can We Even Say That?!

Podcast launch

203%Increase in TikTok views
460%Increase in reach
Read case study →
Cover · Cadogan HallCadogan Hall social media content by Athena Social
Paid ads

Cadogan Hall

£92k+ in ticket revenue for an entertainment venue

41.6xROAS from under 45s
£92,000+Revenue generated
Read case study →
Why us

Why Athena

Search-first

No other agency out there is tapped into your social SEO like we are. We pioneer the search-first approach to social media, while other agencies forget to treat platforms like search engines. This supports how you get found across your whole online presence. Our owl, Noctua, reads the search bar while everyone else sleeps.

How our approach works →

Double finalists

We were named finalists twice at the Social Media Marketing Awards 2026, for Paid Social Campaign and for Boutique or Independent Agency. Two shortlistings in one year, recognised by the industry for the results we get for our clients.

Industry recognised

We've spoken on stages, we've featured on podcasts, we've partnered with the likes of Canva. This is because what we do works. Our methods and frameworks are desired industry wide.

Ready to make the climb?

Book a call